Description
BWC Full Volume Eye Mascara creates dramatically fuller, thicker lashes with a gentle formula that’s perfect for daily wear. This cruelty-free mascara from Beauty Without Cruelty features an innovative volumizing brush that grips and coats each lash from root to tip, delivering intense black color and remarkable fullness without weighing lashes down. The buildable formula allows you to customize your look from natural enhancement to bold, dramatic volume. Enriched with conditioning ingredients, this mascara nourishes lashes while providing long-lasting wear that resists smudging and flaking throughout the day. The gentle formulation is suitable for sensitive eyes and contact lens wearers, making it an excellent choice for those who typically struggle with mascara irritation. Beauty Without Cruelty’s commitment to ethical beauty means this product is never tested on animals and contains no harsh chemicals or parabens. The convenient 0.27oz size provides excellent value while being perfect for purse or travel bag.
Suggested Use
Starting at the base of lashes, wiggle brush upward through lashes to tips. Apply multiple coats while wet for maximum volume effect. Allow to dry between coats for best results. Remove with gentle makeup remover at end of day.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Iron Oxides (CI 77499) | 10-15% | Intense black pigmentation |
| Carnauba Wax | 18-22% | Volume and structure |
| Beeswax | 12-16% | Conditioning and flexibility |
| Panthenol (Pro-Vitamin B5) | 1-2% | Lash conditioning |
Other Ingredients
Aqua (water), synthetic beeswax, stearic acid, glyceryl stearate, copernicia cerifera (carnauba) wax, acacia senegal gum, polyvinylpyrrolidone, triethanolamine, phenoxyethanol, hydroxyethylcellulose, and botanical conditioning agents.
Warnings
• For external use only, avoid getting product directly in eyes
• Discontinue use if redness, swelling, or irritation develops
• Do not share mascara to prevent cross-contamination
• Replace every 3-6 months for hygiene and performance
• Keep container tightly closed when not in use
Disclaimer
While Wellnessbetter strives to ensure the accuracy of its product images and information, some manufacturing changes to packaging and/or ingredients may be pending update on our site. Although items may occasionally ship with alternate packaging, freshness is always guaranteed. We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.
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