Description
VR Color Enhancing Purple Shampoo is a professional-grade formula designed to neutralize brassy yellow tones in blonde, silver, and gray hair. This generous 32 oz bottle provides excellent value for salons or frequent users who want to maintain their color-treated hair at home. The violet pigments work by counteracting unwanted warm tones, leaving hair with cooler, more vibrant color. This sulfate-free formula gently cleanses while depositing just the right amount of purple pigment to achieve optimal toning results. Suitable for natural blondes, highlighted hair, bleached hair, and gray or silver hair that tends to develop yellow undertones. The formula includes conditioning agents to prevent dryness and maintain hair health during the toning process. VR’s professional-quality ingredients ensure consistent results with each use. The large size makes it economical for regular use, as purple shampoo typically needs to be used 1-2 times per week to maintain desired color. This shampoo helps extend the life of salon color treatments while keeping hair looking fresh and vibrant between appointments.
Suggested Use
Use 1-2 times per week in place of regular shampoo. Apply to wet hair and massage to create lather. Leave on for 2-5 minutes depending on desired toning level. Rinse thoroughly. Follow with conditioner. Adjust frequency based on hair’s toning needs.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Violet Pigment (CI 60730) | 0.5% | Yellow tone neutralization |
| Keratin Protein | 2% | Hair strengthening and repair |
| Coconut-derived Cleanser | 15% | Gentle sulfate-free cleansing |
| Panthenol (Pro-Vitamin B5) | 1% | Moisture and shine enhancement |
Other Ingredients
Water, cocamidopropyl betaine, sodium cocoyl isethionate, glycerin, guar hydroxypropyltrimonium chloride, citric acid, fragrance, preservative system, and additional conditioning agents provide effective cleansing while maintaining hair health.
Warnings
• For external use only
• Wear gloves to prevent staining hands
• Avoid contact with eyes
• May temporarily stain light-colored surfaces
• Discontinue use if scalp irritation occurs
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed.We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.



Reviews
There are no reviews yet.