Description
Wella Color Charm Liquid Hair Color in 435/5G Light Golden Brown creates beautiful light brown hair with rich golden highlights and warm undertones. This 1.4 oz permanent formula provides excellent color coverage while adding dimensional golden tones that create natural-looking depth and richness. The 5G designation indicates a golden series color that delivers warm, honey-toned results perfect for those wanting to enhance their natural brown hair or cover gray with beautiful golden brown shades. Wella’s professional-grade formula ensures consistent color results with superior gray coverage and long-lasting vibrancy. The liquid consistency allows for easy, even application and thorough color saturation throughout the hair shaft. This permanent color works by lifting some natural pigment while depositing rich golden brown tones, creating a beautiful balance of light and warmth. The advanced color technology helps seal the hair cuticle, locking in color and moisture for weeks of beautiful, healthy-looking results. Ideal for those with medium to dark hair wanting to add golden warmth or achieve a lighter brown shade with professional salon-quality results at home.
Suggested Use
Combine equal amounts of color and 20 volume developer in non-metallic bowl. Apply to dry hair from roots to ends using applicator brush. Process for 25-35 minutes depending on desired color intensity and gray coverage. Rinse thoroughly with lukewarm water and follow with conditioner.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Ammonia | 2.7% | pH adjuster, cuticle opening |
| p-Phenylenediamine | 1.4% | Primary brown colorant |
| 4-Amino-2-hydroxytoluene | 1.8% | Golden tone developer |
| Resorcinol | 1.1% | Color coupler, shade stability |
| Hydrogen Peroxide | 6% | Color activator, oxidizing agent |
Other Ingredients
Water, cetearyl alcohol, sodium laureth sulfate, oleic acid, propylene glycol, ethanolamine, sodium sulfite, fragrance, EDTA, ascorbic acid, and various emollients for hair protection and conditioning during color processing.
Warnings
• Contains para-phenylenediamine which may cause allergic reactions
• Perform patch test 48 hours before each use
• Do not use if scalp is irritated, damaged, or has open wounds
• Wear protective gloves and ensure good ventilation during application
• Keep product away from eyes and rinse immediately if contact occurs
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed.We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.
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